Climbix
Case Studies

Real clients. Real numbers. No cherry-picking.

Every engagement below is documented with the challenge, the strategy, and the measurable outcome. Some names are anonymized by client request — the numbers aren't. If you want the version of a case study relevant to your market, book a call and we'll walk through the full data.

SaaS — Workflow Automation· 9 months

NexaCloud

NexaCloud had decent traffic but a leaky funnel: 40,000 monthly visits converting to demos at 0.4%. Paid acquisition covered 80% of pipeline at a CAC that was quietly climbing every quarter. The blog ranked for everything except the keywords buyers actually searched before signing up.

“Within two quarters, our organic pipeline became our largest source of new business. The reporting was the real surprise — I finally knew which content dollars were paying off.”

Aisha Rahman— VP Marketing, NexaCloud

What we did

  • Rebuilt keyword strategy around bottom-funnel comparison and alternative searches
  • Created 14 pillar-and-cluster content hubs mapped to the buyer journey
  • Launched free-tool lead magnets feeding the email nurture program
  • Cut landing page friction with CRO experiments on the demo flow

Outcomes

+250%
Organic traffic
+180%
Qualified leads
+120%
Organic-sourced revenue
B2B — Professional Services· 6 months

Pinnacle Consulting Group

Every new client came from referrals or LinkedIn ads with a $4,100 cost per acquisition. Proposals went out, conversion stalled. The website read like a brochure and ranked for nothing beyond the brand name.

“We cut our cost per acquisition by 38% in the first 90 days. The retargeting and CRO experiments paid for the entire engagement before the quarter ended.”

Lena Volkov— Director of Demand Gen, Pinnacle

What we did

  • Full PPC account restructure with SKAG-style intent segmentation
  • Retargeting funnels rebuilt around proposal-stage objections
  • Service pages rewritten around buyer pain points and proof
  • CRO program on the consultation booking flow (form, proof, pricing signals)

Outcomes

-40%
Cost per acquisition
+200%
Monthly qualified leads
+165%
Blended ROAS
SaaS — Analytics Platform· 8 months

Quantly

Quantly's buyers had started asking ChatGPT for tool recommendations — and Quantly wasn't in the answer. Traditional rankings were stable, but AI assistants were shaping vendor shortlists the brand couldn't see or influence.

“Their AI search optimization work got us cited in ChatGPT and Perplexity for our core category. That visibility is now driving a steady stream of high-intent demo requests.”

Mira Tanaka— Head of Growth, Quantly

What we did

  • Entity and schema optimization across the site and knowledge graph sources
  • Citation-worthy assets: original data studies and definitive how-to guides
  • Structured comparisons of Quantly vs. category alternatives
  • Digital PR to earn mentions on high-authority sources AI models cite

Outcomes

+340%
AI citations (ChatGPT, Perplexity)
+95%
Demo requests from AI search
$1.2M
Pipeline influenced by AI answers
Ecommerce — DTC Home Goods· 8 months

Skyline Commerce

Flat revenue for three straight quarters. 90% of sales depended on paid ads with rising CPMs, collection pages ranked for nothing, and 71% of customers never bought twice. Email was a monthly newsletter and a prayer.

“Organic became our second-largest revenue channel in eight months. Email now drives over a third of monthly revenue — margin we used to spend on ads.”

Omar Haddad— Co-founder, Skyline Commerce

What we did

  • Rebuilt 40 collection pages with unique copy, internal links, and FAQ schema
  • Launched buying-guide hub targeting long-tail purchase-intent searches
  • Restructured Performance Max campaigns by contribution margin tiers
  • Rebuilt email/SMS: welcome, abandonment, post-purchase, win-back flows

Outcomes

+214%
Organic revenue
-31%
Blended CAC
+22%
Average order value
Healthcare — Multi-Location Clinics· 6 months

BrightPath Health

Seven clinics with wildly inconsistent visibility: two fully booked, five with empty chairs. No review strategy (3.9★ average), no location pages, and a website Google barely indexed. Paid ads produced clicks but not bookings.

“All seven of our locations now show up in the map pack for their core services. We open new clinics with a playbook instead of guesswork.”

Samuel Park— COO, BrightPath Health

What we did

  • Location-by-location Google Business Profile and citation cleanup
  • Service × location page architecture with medically-reviewed content
  • Compliant review-generation flow built into post-appointment messaging
  • Call tracking and booking funnels configured with patient privacy in mind

Outcomes

+178%
Map pack appearances
+120%
New patient calls
-68%
Cost per booked patient
Real Estate — Luxury Brokerage· 9 months

Meridian Properties

Every lead came from portals at $60+ each. The website ranked for nothing beyond the brand name, agents ran fragmented personal marketing, and listings vanished from search the day they sold — wasting every dollar spent on them.

What we did

  • 35 hyperlocal neighborhood hubs with market data and lifestyle content
  • Home valuation funnel capturing seller leads with real intent
  • Listing page templates with schema for instant indexing and building-level SEO
  • Unified agent pages with review programs under one brand

Outcomes

+310%
Organic leads
$19
Cost per qualified lead
25 terms
Top-3 neighborhood rankings

Want results like these in your market?

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